The Digital Transformation in Hospitality & Travel Conference took place in Riyadh from October 5 to 7, 2025, bringing together global travel brands, hotel operators, smart-booking platform providers, and experts in digital guest experience. The event highlighted the future of tourism services amid rapid technological development and the growing influence of artificial intelligence.

Topics included cloud-based hotel management, smart check-in/check-out technologies, robotic room service, and advanced analytics for predicting guest preferences. Discussions emphasized seamless travel experiences that integrate airlines, booking platforms, and hotels through unified digital ecosystems.

A delegation from Nawaat Al Arabia attended the conference to stay updated on digital trends relevant to event management. The company emphasized that advancements in guest-experience technologies will directly influence the events industry, especially in areas such as intelligent visitor registration and digital crowd navigation.

The team met with travel and hospitality representatives to explore future collaboration opportunities, particularly for large events requiring sophisticated digital operations.